Beauty of Joseon Serums

Find the perfect Beauty of Joseon serum for your skin.

Every skin has different needs. Whether you're looking for hydration, brightening, soothing care or support for blemish-prone skin, the Beauty of Joseon Serum Collection offers a targeted solution for every skincare routine.

Choose the serum that best matches your skin concerns and enjoy lightweight, nourishing formulas inspired by traditional Korean skincare and modern ingredients.

Available Serums

Glow Serum – Propolis + Niacinamide

Ideal for oily, combination and blemish-prone skin.

Helps improve skin radiance, balance excess oil and promote a smoother-looking complexion.

Best for:

• Enlarged pores

• Excess oil

• Blemishes

• Dull skin

Glow Deep Serum – Rice + Alpha-Arbutin

Designed to improve the appearance of uneven skin tone while leaving skin brighter and more radiant.

Best for:

• Uneven skin tone

• Dull complexion

• Post-blemish marks

• Daily brightening care

Revive Serum – Ginseng + Snail Mucin

A nourishing serum that helps improve skin elasticity while supporting the skin's natural barrier for a healthier-looking complexion.

Best for:

• Dry skin

• Loss of firmness

• Fine lines

• Skin barrier support

Calming Serum – Green Tea + Panthenol

A lightweight soothing serum formulated to comfort sensitive skin while helping reduce redness and maintain hydration.

Best for:

• Sensitive skin

• Redness

• Irritated skin

• Daily hydration

Key Benefits

• Four targeted formulas for different skin concerns.

• Lightweight textures that absorb quickly.

• Suitable for everyday use.

• Layer comfortably with other skincare products.

• Inspired by traditional Korean skincare.

• Gentle formulas suitable for most skin types.

How to Use

After cleansing and toning, apply 2–3 drops of your chosen serum to the face.

Gently pat until fully absorbed.

Follow with moisturiser.

Use morning and evening.

Always apply sunscreen during daytime use.

Which Serum Should I Choose?

Why Choose Beauty of Joseon?

Beauty of Joseon combines traditional Korean herbal ingredients with modern skincare science to create gentle, effective formulations suitable for everyday use.

Each serum is carefully developed to target specific skin concerns while maintaining lightweight textures and comfortable daily wear.

Frequently Asked Questions

Are all four serums included?

No. Each serum is sold individually. Please select your preferred option before adding the product to your cart.

Can I use more than one serum?

Yes. Many customers combine different serums within their skincare routine depending on their skin's needs.

Are these serums suitable for sensitive skin?

Yes. All formulas are designed to be gentle. The Calming Serum is particularly suitable for sensitive skin.

Can I use them every day?

Yes. They are formulated for daily morning and evening use.

Are they suitable under makeup?

Yes. Their lightweight textures absorb quickly and layer comfortably under moisturiser, sunscreen and makeup.

Why Shop With Us?

• 100% authentic products sourced from trusted suppliers.

• Fast and reliable tracked delivery across Europe.

• Secure checkout with encrypted payments.

• Carefully packaged to ensure every order arrives safely.

• Dedicated customer support whenever you need assistance.